See what you mean blog

Call it what it is…

Messages can be over complicated by mistake, trying to explain too much all at once.

Or they can be confused on purpose – to obscure what’s really going on.

At ‘See what you mean’ we prefer clear communication.

Here’s a 1 minute video we produced to champion simplifying the taxes on employment.

No small task there then!

Currently at 6,500 views: if you agree with our message,
please pass it on.

Clerkenwell Design Week

Tuesday saw the start of the Clerkenwell Design Week and 'See what you mean' headed down to check it out. With events and locations spread throughout Clerkenwell there was plenty to keep us busy.

The Farmiloe building was chock full of contemporary design from the likes of BoConcept, Dyke and Dean, Plumen et al, and the former Victorian glass works makes for a unique backdrop.

The House of Detention also served as a unique space to display works, showcasing some of the world's most exciting up-and-coming design talent. A personal highlight here were Katy Goutefangea's screen printed cushions with geometric patterns.

We ambled round various showrooms including Vitra who had lots of new designs such as the en-vogue standing desks alongside classics like the Eames lounge chair. Here is the full list of showrooms.

With an almost overwhelming array of places and things to do/see it's impossible to fit everything in on one day, but well worth trying.

Congratulations Steffan!

The D&AD student awards have been announced and we are pleased to wish Steffan Cummins congratulations from all of us at 'See what you mean' for picking up the 'Best of the year' award.
Steffan has interned with us a couple of times whilst studying, and is always a great addition to the studio bringing endless passion and enthusiasm for design.

See Steffan's winning video below, and see the full project on his blog.

The History of Typography

This excellent animated short by Ben Barrett-Forrest about the history of typography contains 291 Paper Letters, 2,454 Photographs and 140 hours of work. Well worth the effort, and most definitely worth a watch.

Telling an engaging story

We’re helping The Crown Estate build a picture of what they do.
A backdrop to bring conversations to life. It’s not about bullet points and cold facts. A picture encourages you to talk in anecdotes – human stories that people can relate too. For the audience, it keeps everything in view. They can see how it all fits together and what makes your offer compelling.

Here’s Richard drawing an overview of Rural & Coastal activities on our whiteboards.